There is a fine line between being committed and being clingy. We want our clients to know that we care and have their best interests in mind, but we don’t want to scare them away by being a nag or too controlling. Here are a few ways you can show your clients you care about them without making them run for the hills.
1 Feedback
Positive feedback is just as important as constructive feedback. Make sure to let clients know what they are doing well so they can continue to practice it. Along with that tell them the areas you think they could improve on and offer some solutions or suggestions. Knowing the good and improving the bad leads to greatness.
2 Little Things
Clients appreciate the extra things that make their lives a little easier and won’t cost you anything. Hand deliver their flyers or brochures. Take the time to visit their events. These things are great ways to show you care without suffocating them.
3 Communication
Keep your clients informed and up-to-date on how things are being executed and what seems to be working. Always get approval on anything you do. This will let them know you care what they think and also save you from getting into trouble. Don’t be too pushy about what you think needs to be done, business is a give and take relationship.
4 It’s Not All About Work
Have a real conversation every once in a while. You have a life and vocabulary outside of business so use them to your advantage. You don’t have to hammer clients with business talk every time you see them. This will help you to create a relationship and get to know the clients' preferences, tendencies, and style a little better.
Customer and client relationships are just as important as the actual business we do. Keep working at your relationships. If you would like a free consultation on how you can keep your business relationships strong, give TRIO a call.
Contact information can be found at trioagency.com.
